Awareness refers to the quantity of items that a player will find in the City. A higher awareness means a player will find more items.
New items will have a chance to spawn on the city map every day at midnight as long as the player was active at some point in the prior 24 hours. The items are spawned at random points on the map, and can be seen by zooming in on the map. Higher activity levels do not  correlate to more items spawning.
Awareness levels are additive and not multiplicative- this means having two boosts, one which gives 200% extra awareness and another that gives 300% extra awareness, will result in a player having a total of 500% extra awareness, instead of a 600% bonus that would result if the bonuses were multiplicative.
Most items can be found in the city. In general, the higher a item's value, the less common it will be as a city find.
Items that cannot be found as city finds include:
- Valuable items sold in United Arab Emirates, such as a Gold Plated AK-47 and Platinum PDA
- Rewards from Annual Competitions rewards such as a Gold Dog Tag and Mr Torn Crown
- Eggs from the Easter Egg Hunt such as the Yellow Easter Egg or Purple Easter Egg
- Exclusive NPC Loot, such as a Nock Gun and Ripped Jeans
- Weapons, armor, or clothing from Caches, such as the China Lake, Riot Helmet, and Wedding Dress
- Items from the old missions system such as an Ivory Walking Cane and Article on Crime
- Dual weapons such as a Dual Hammers and Dual Bushmasters
- Collectible items such as a Chocolate Egg '05 and Blue Dragon
- Unreleased or test items such as Unknown and Spray Can : Black
- Other individual exceptions such as the Book and Pack of Blank CDs : 50.
There are currently four ways to increase awareness:
- An extra 3% awareness per upgrade can be given by using merits on awareness
- An extra 10% awareness is given from cpletion of the Psychology education course PSY2680 : Attention and Awareness
- An extra 50%, 50%, and 70% awareness is given for working at a Firework Stand, Candle Shop, and Zoo respectively
- An extra 2500% boost is given for 31 days after using Book : Finders Keepers
- An unspecified boost is given to all players for the annual "Awareness Awareness Week," every 17 January through 24 January.
- Prior to the release of the RESPO update in 2014, a player had a small chance to receive an event finding an item every time they clicked the link for the city. Players also could find briefcases of cash, which would be credited towards their cash on hand. This system was done away with once the city map went live.
- Ecstasy and LSD used to increase awareness while the drug was active.
- Higher activity used to correlate with more finds, but this is no longer the case.
An example of one of the events announcing an item being found prior to the RESPO update:
- Chedburn, Awarness Bug (23/02/17)